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FitFlop™ footwear features a patent-pending Microwobbleboard™ midsole which can help increase the time that your muscles are engaged every time you take a step.

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In 2006 FitFlop™ founder Marcia Kilgore set her mind on a mission – to create the most comfortable footwear in the world. Collaborating with two British biomechanists she created a triple-density MICROWOBBLEBOARD™ midsole, and launched the first FitFlop™ sandal.

Now newer BIOMIMETIX™ and SUPERCOMFF™ midsoles (engineered to diffuse underfoot pressure and deliver world-class ergonomic comfort) allow FitFlop™ to offer an even wider range of silhouettes within the FF2™ collection.

Over twenty million pairs have been sold since they first started making shoes. (And they are repeatedly told – by happy customers – that they make the most comfortable footwear in the world.)

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Original MICROWOBBLEBOARD™ midsole

Patent-pending, original MICROWOBBLEBOARD™ midsole technology fuses three diagonal sections of multi-density EVA into a single, seamless, underfoot platform to absorb shock, diffuse high-pressure spots, and make your feet feel amazing!

Slimline BIOMIMETIX™ midsole

Patent-pending BIOMIMETIX™ midsole is an ergonomic, pressure-diffusing, sneaker-like layer of cush. Because at FitFlop™, believe YOUR FEET SHOULDN’T HAVE TO SUFFER TO BE BEAUTIFUL™.

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Main Shop Address: Rainbow's End, 42 Broad Street, Newtown, Powys, Wales, United Kingdom SY16 2AU - Phone: 01686 628347
Rainbows End - Sun Nov 29 16:34:50 GMT 2020 [web4]